Digital Skills Apprenticeships
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Digital Community Manager

Course Aims

  • Employer – benefit from a knowledgeable and skilled professional to be the eyes and ears of your online presence on social media platforms, forums, and your website, and free yourself from this highly time-consuming task so you can change your focus to other important areas of your business.

  • Learner – will be apt to exercise job roles such as Community Manager, Consumer Experience Representative, Games Community Manager.

About This Course

The Digital Community Managers apprenticeship was produced in collaboration with employers to create a course that would not only teach lots of great new skills to the learner but would also have a useful and long-lasting impact on their business.

The broad purpose of the occupation is to facilitate and instigate direct communication online between the end-user or customer and the organization. The customers who are communicating with the organization are referred to as ‘the community’.

Digital Community Managers are the ‘public face’ online for an organization, implementing their communication strategy to support its business objectives. This is achieved through the management of online media channels and delivering activities such as release information, updates, and responding to questions from the community.

Digital Community Managers deliver information and useful ideas from the community to their organization and are the ‘eyes and ears’ of the organization within the player community. Conversely, they provide information from their organization back to the community.

The challenge most small and local businesses face is that hiring a professional full-time is too expensive but hiring a company to do it may become even more costly. So, what can you do? Well, by having one of your employees enrolling an apprenticeship backed by the government or by hiring an apprentice into your ranks you are getting the best of both worlds. You get to grow a professional from the inside, guide them by your company`s standards, and we will train them on the skills that will help your business grow to the next level.

While saving the time you would waste learning everything by yourself, you also save money, as one apprentice isn`t nearly as expensive as a professional.

Individual employers will set the selection criteria including relevant qualifications and experience. The apprentice is likely to be required to demonstrate an aptitude for functional maths and competence in written and spoken English.

Trainer &
Level 4
24 Months

Key Benefits for the Employer

Manage customer complaints
Turn customers into loyal fans
Connect with influencers and prospective customers
Develop a relationship with other brands and partner with them
Get valuable, raw product feedback and improve your product/service and exceed your customers expectations
Be the most helpful and engaging voice in the comments section

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Charity & Social Enterprises Supported
ETC Charity

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